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AgencyContent MarketingInbound MarketingEmail MarketingInfluencer MarketingProgrammatic BuyingWeb developmentWeb designEcommerceCustomersOur clientsSuccess storiesBlogContactISDIGITAL MARKETING onlinePUBLISHED ONJANUARY 19, 2024BY ENG. PABLO M. SUAREZSpas are businesses where both small entrepreneurs and large companies invest time and money to provide health, beauty and well-being services.
It is a constantly growing market so spa marketing strategies are truly Chinese Thailand Phone Number List essential to stand out.« According to IDE experts, the Latin American spa market reached a value of USD 7,974.0 million in 2022. The market is estimated to grow at a CAGR of 6.1% during 2023-2028 to reach a value of USD 11,217.5 million by 2028. » Source Latin American Spa Market – Expert Report – EMR . These numbers explain the trend of wellness consumers becoming more interested in personal care, physical health and beauty.
Even rising mental health issues such as stress and anxiety are driving demand for spa services . Times of growth are coming so, if you have a spa, start as soon as possible with these marketing strategies!1. Define the imprint of your business and who your buyer persona isSpa services include a wide variety of proposals such as massages, facial treatments, body scrubs, steam baths, waxing, nail care, among others. And the services may or may not be in different types of spas.These characteristics make each spa a business with an individual imprint and must define the target audience to which it directs its services.
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