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Budget Calculator Table of Contents What is Account-based Marketing (ABM)? Benefits of Live Chat for ABM How to Enhance Your Live Chat for ABM Strategy BONUS: Partner with a Top ABM Agency Share this article Facebook Round Icon Twitter Icon LinkedIn Icon Email Icon Manage Your Marketing Budget Guide Maximize Your Marketing ROI Claim your free eBook packed with proven strategies to boost your marketing efforts. What to read next linkedin ad targeting featured image LinkedIn Ad Targeting Options and Best Practices 7 minute read more content?!

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3 Best Childcare Marketing Ideas 6 minute read Construction Marketing Agency 2 minute read Construction Marketing Services What is a Product-Qualified Lead (PQL)? A Beginner’s Guide Calendar Icon Published: Apr 3, 2023 Clock Icon 5 min. Verified badge Digital & Social Trends Writer Chevron Down Icon What is a PQL? A PQL, or Product Qualified Lead, is a potential customer who has shown a strong interest in a product or service and is likely to convert into a paying customer. When leads start pouring in, a company’s next step is usually to begin evaluating and prioritizing the leads that are the most profitable.