Presented his business idea responding

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If you find that a specific content format is successful in gaining backlinks, you can take that format and make your own tweaks to it. As digital PR executives said at Creative Events, when we dig into industry leaders in customer service, we can find a lot of inspiration, not just backlinks from direct competitors or products and industries. Pay attention to which campaigns are performing well and how the content is formatted. Is it a case study, an infographic or a tool? Does your client offer something of equal or greater value to their ideal audience.

It’s an interesting question, according to the founder of Content Creative. Especially if you're looking for a previously unanswered question or existing content from a competitor, and this method won't provide a completely accurate answer. That’s why photo retouching he’s launched a series of digital PR case studies that allow you to find existing campaigns to build on or adapt to different industries. It’s great to draw inspiration from similar sites and events. But don’t lose sight of what makes your product or service unique. In fact, your own audience can be a great source of inspiration. Audience Pain Points Businesses exist to solve problems.



Content where you sell valuable products and services because there is a clear need is another way to help your audience solve those problems. These pain points are a great starting point for the content ideation process. Let’s say you launch a recipe box delivery service. One of the problems this service solves is that your customers don't have much time to cook. They may already be looking for a recipe box, but some of them may not even know this solution exists. Instead, they may be looking for quick recipe ideas or simple recipes that can be cooked in minutes. By creating content that answers these questions, you can alleviate their pain points and slowly introduce them to your products and services.