Running a content brand and a retail store simultaneously
YouTube is on an upswing right now so I’m not losing traffic on the whole—which is exactly why businesses need to make sure they’re putting out content on multiple channels You don’t even have to start from scratch each time I will regularly reformat videos from my YouTube into shorter-form clips for Instagram andTikTok I also know business owners who hire virtual assistants to take on the work of reformatting Yes it’s a little more time-consuming to add this step but it’s so worth it in helping protect Email Data me from the whims of social media I streamlined business operations to leave time for content I won’t lie is a lot of work And transitioning from a solo content creator to a business owner having to deal with customers and complex logistics was a huge adjustment
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But I’ve found ways to streamline my business operations to ensure I still have plenty of time and brain space to be creative and make content For instance I’ve worked with a local PL third-party logistics fulfillment center from the start which means I don’t have to spend time shipping out orders I do customer service myself but try to time-block it starting and ending my day answering emails so I can have large swaths of content creation time in between
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